How to Analyze a News Event or Anything.
How to Analyze a News Event (or anything)
1. Think like an analyst, put the new events in the context of your perspective to provide insight.
2. Use a simple three-question framework to guide your analysis - What? So What? Now What?
3. Brand and differentiate on your value-add of providing insight and advice to your stakeholders.
From CIM - VOLUME 18 • NUMBER 2 • APRIL/JUNE 2015